When it comes to monitoring your most valuable online marketing tool? Who’s Got Your back?
Your Google My Business listing is one of your biggest traffic and phone call sources in your digital arsenal. Unfortunately, if you are like most dealers someone claimed it and walked away.
Why? Because the fact that very few Digital Marketing Agencies or SEO services understand how to monitor and market GMBs, your dealership is losing valuable traffic and sales!
We know this because we are the people they call when they can’t fix a problem. in most cases they do not even know there is a problem for months and sometimes years.
Example of a poorly monitored GMB listing at a Kia dealership.
Did you know that there is a Q&A section to your GMB? Did you know that people ask and answer questions all the time? Did you know that without constant monitoring you could be losing leads or displaying negative comments?
Check out the answers to a simple question asked on the Q&A of this dealers GMB. What’s worse, is they have been up there for over a year. The Q&A section of your GMB is just one area that you should be monitoring on a daily basis.
Did you know that anyone on the web can edit your GMB?
Sounds stupid, but Google allows people to edit your GMB and without a monitoring system you could have data that is inaccurate.
The above is a random dealer GMB we pulled to show the ‘suggest an edit’ link on every GMB. It has to be reviewed by an editor first, and in some cases it gets rejected, but many times we see hours change, phone numbers change, and worse yet, on Google Maps they can move your Map Marker. We have seen and fixed all these things.
It can be done on Google Maps also:
Is your Review Monitoring service dropping the ball?
Are they alerting you to serious negative reviews or just pasting in canned responses and moving to the next client? Do they notify you about your Star rating dropping below 4 stars? Did you know that dropping below 4 stars can cost you as much as 15 – 20% of clicks or phone calls to your dealership. With thousands of GMB views every month, that is a lot of lost business!
Is someone at your dealership responsible for answering reviews? We know, they get busy and sometimes neglect reviews. We will alert you if review answers are late. Not answering reviews at all? Not good if there are unanswered negative reviews being read by prospective customers everyday!
Did someone just post a not so nice photo in your image section?
Yes it happens, and guess what? Thousands of potential customers look at the photos on your GMB every month!
We monitor your photos and if someone posts a not so nice image, we flag it for removal with Google. Nope, not happening on our watch!!
Did a duplicate GMB just pop up and is now stealing views from your main GMB?
It happens more than you know and in some cases can go years unnoticed. It may have been created Google and has inaccurate data on it costing you potential customers. Duplicate listings are a big no-no on Google and can, at times, result in a penalty.
Are you getting the metrics on how your GMB is performing every month?
Your GMB is a powerful lead source and a major driver of organic search traffic to your website. Thousands of VDP views and phone calls are generated right from your GMB. You probably get a summary every month from your Pay Per Click service, but neglecting your GMB data may be costing you sales.
We not only set up your metrics and mesh your GMB data with your Google analytics we alert you if there is a drop in traffic and send you a report every month!
AutoNet Media is your Google My Business watchdog and ensures that all the traffic flowing through it is being monitored and fixed before it becomes a long term issue.
Schedule a free consultation today and let’s do a complete analysis and monitoring system that keeps your Google My Business listing generating traffic, leads and phone calls every day!
Fill out the Form on this page or call the big guy direct Jeffrey Taylor at (904) 796-8527